Senior Manager – Influencer Marketing jobs Remote
Job Description
Job Type: Senior Influencer Marketing Manager from home
Location: Texas work from home
Company: Gearbox Software
Gearbox Publishing is seeking an experienced Senior Influencer Marketing Manager who shares a passion for connecting content creators and their communities with new games. The ideal candidate should possess the ability to seamlessly navigate between analyzing audience metrics and comprehending content creators’ community interactions. If you are a multitasker, a subject matter expert, and thrive in managing multiple projects, Gearbox Publishing would like to explore a career opportunity with you.
Responsibilities:
- Collaborate with various internal teams to craft comprehensive communication plans for each of Gearbox Publishing’s titles.
- Manage all influencer relationships on behalf of Gearbox Publishing, whether directly or indirectly through agency partners.
- Identify and onboard external partners and agencies to extend the reach of Gearbox Publishing’s influencer initiatives.
- Oversee budgets for influencer marketing, encompassing external partners.
- Regularly coordinate with internal Gearbox Publishing team members to ensure compliance with company guidelines for influencers and supporting agencies.
- Align with Gearbox Publishing Marketing and Communications leadership on essential metrics and reporting.
- Stay updated on the latest influencers and trends in gaming and related spaces, identifying opportunities for Gearbox Publishing to engage players innovatively.
Requirements:
- 4+ years of experience in influencer marketing within relevant industries such as gaming, esports, or entertainment.
- Familiarity with current trends in the gaming industry and related marketing trends.
- Experience in collaborating with and/or managing Influencer Marketing agencies from the RFP process to day-to-day execution and budget management.
- Awareness and understanding of social, cultural trends, and current events.
Bonus Points For:
- Previous involvement with AAA products at a gaming publisher, developer, or agency.
- Direct experience with content creator platforms like Twitch, YouTube, and TikTok.
- Knowledge of Gearbox-owned IPs, including Borderlands, Brothers in Arms, Risk of Rain, Duke Nukem, Homeworld, among others.
If you are excited to contribute to Gearbox Publishing’s influencer initiatives and meet these qualifications, we encourage you to explore a career opportunity with us.