Manager – Influencer Marketing Jobs Remote
Job Description
Job Type: Product Marketing Manager from home
Location: New York work from home
Company: Zowie, Inc.
Zowie is on a mission to recreate offline shopping experiences online, making them personal, friendly, and easy. Their platform automates responses to repetitive customer questions, saving time for customer service agents and enhancing the overall online shopping experience. Whether working as an add-on with existing tools or a standalone platform, Zowie focuses on delivering exceptional customer service.
Responsibilities:
- Develop and implement marketing strategies targeting key decision-makers and influencers in the eCommerce sector.
- Craft compelling messaging and positioning for new product features and lines to drive go-to-market strategies.
- Conduct market analysis to produce actionable insights, giving Zowie a competitive edge.
- Craft and promote thought leadership content to uniquely position Zowie in the eCommerce and CX space.
- Build and maintain relationships with industry analysts at firms like Forrester, Gartner, and IDC.
- Hire and coach a Sales Enablement Manager to create content supporting the sales team, especially in the Enterprise segment.
- Track and analyze campaign performance, adjusting strategies for optimization.
- Collaborate with product, sales, and content teams for aligned marketing campaigns.
Requirements:
Skills and Qualifications:
- 5+ years of product marketing experience in B2B tech companies, particularly in enterprise SaaS and eCommerce solutions.
- Excellent communication skills for crafting compelling product narratives.
- Proficiency in data-driven decision-making and measuring marketing success.
- Ability to manage multiple projects in a fast-paced startup environment.
- Creative problem-solving skills and strong collaborative abilities.
Preferred Qualifications:
- Strong background in eCommerce, understanding its challenges and opportunities.
- Proficiency in creating and delivering engaging presentations to various stakeholders.
- General understanding of multi-channel Enterprise campaigns and ABM across various channels.
What’s Offered:
- Employee Stock Option Plan (ESOP).
- Unlimited paid time off.
- Company offsites and individual integration budgets.
- Health benefits.
- Development budget.
- Home-office funds.
Note: This is a remote-first position, and preference is given to candidates in Poland for in-person collaboration opportunities.