Copywriter – Work From Home

Job Type: Copywriter from home
Location: Arizona work from home
Company: Thirty Madison

Position Description:

The Copywriter position requires an imaginative and adaptable writer who can connect with current and potential customers to drive growth, engagement, and conversions. This position reports to the Creative Director and will work cross-functionally with growth marketing, SEO, retention, product, and creative in an environment that is fast-paced, fun, and rewarding. The ideal candidate is a dynamic copywriter who loves and excels at writing UI/UX and short-form content.

What you accomplish every day:

• Transform customer insights, goals, and best practices into compelling, strategic content.
• To maximize the efficacy of a campaign, generate new ways to communicate the value of each brand across products and audiences.
• Work on the entirety of the customer funnel, including digital advertisements, search advertisements, landing pages, website copy, and promotional emails. Maintain a consistent brand voice while writing copy that feels personalized and approachable, is clear and knowledgeable, and urges customers to act.
• Utilize data to inform content decisions, evaluate outcomes, and identify opportunities for increasing brand awareness, engagement, growth, and conversion.
• Contribute to the definition of A/B test hypotheses, the construction of testing roadmaps, and the production of structured insights to inform continuous testing and learning.

Your contribution to the role:

• Two or more years of relevant writing experience (bonus points for healthcare or consumer marketing experience)
• Working knowledge of design, marketing, and CRM teams.
• A solid understanding of how to write engaging and persuasive copy
• Obsessive focus on detail and a nagging sense that what you’ve written could always be improved
• A genuine desire to make healthcare more accessible
• The ability to prioritize and manage multiple tasks concurrently and to completion in coordination with relevant stakeholders.
• Desire to join a mid-stage startup and continue brand development