Product Manager – Remote Jobs

Job Type: Product Manager from home
Location: Georgia work from home
Company: Houghton Mifflin Harcourt

Position Description:

Participating in business case development, product launch and maintenance activities, and competitive selling support are additional duties.

Market Approach:

• By using the business case approach, you can assist in locating new market and growth opportunities and developing solutions. Engage in continual market intelligence operations that result in the development of deep consumer insights and “job-to-be-done” to help the identification of new opportunities and the creation of business cases.
• Coordinate with product development teams to manage the planning and development of products for a solution.
• Establish market and business requirements for novel solutions that meet the needs of customers and achieve revenue and profit targets.
• Promote and preserve alliances and collaborations to increase the marketability of a product or product range.
• Make suggestions for modifications and additions to current solutions, such as product customisation, additional elements, and pricing schemes.
• Conduct market research and report findings to stakeholders as directed regarding market trends, competing issues and products, customer issues, and sales force needs.
• Prepare for, observe, and address competitive challenges. Develop strategic competitive information and implement it.
• Set objectives for your market research projects. User research, implementation effectiveness research, and pilots
• Business Planning:
• Make an investment decision based on an objective examination of potential market opportunities that articulates market lessons, quantifies risk, and incorporates a financial model.
• Create a price structure, timetables, rules, and recommendations.
• Choose the most efficient method for providing a comprehensive solution to a market issue. If your offering has any gaps, consider whether you should acquire, construct, or partner to complete the solution for your market.
• To ascertain how well the product is working on the market, how it affects business operations, and finally how it contributes to profit, track and analyze key performance indicators.

Management of the Product Life Cycle:

• Analyze the financial results of a given product, paying particular attention to investment, revenue, and profitability.
• Analyze and assess the product positioning and market performance of the allocated product.
• Implement price plans in accordance with product strategy and compare the performance of a given product to others on the market and against the competition.
• Put tasks into action during the product launch and sunset processes.
• Manage the product life cycle’s phases and gates by implementing product maintenance programs.

Planning:

• Consider how well the product can address market issues while positioning it.
• Make internal positioning documents for use in creating external messages targeted at each important buyer or persona.
• Utilize user personas to describe the typical consumers of your goods or services.
• Personas and their challenges should be expressed and prioritized through requirements so that the right products may be produced.
• Create a strong working alliance and team between PM&S and development.
• serve as a stopover along the journey to give development context and clarify.
• Explain market issues in a “narrative” that places them in perspective. One element of requirements is use scenarios.
• From strategy to implementation, manage proactive communications with essential parties.
• Launch and Assistance
• On the go-to-market plan for a new product or solution, collaborate with product marketing.
• Determine product positioning strategies in collaboration with the senior director. To achieve proper competitive positioning for a product or solution, collaborate with product marketing and sales.
• Support the sales and services enablement process and act as a product specialist for Heinemann and the worldwide HMH organization
• Maintain open lines of communication with internal departments such as Learning Experience Design, Technical Product Management, Content Delivery, and others.
• To carry out processes and plans, guide cross-functional teams.

What You Need in Order to Succeed

• a minimum of three years’ experience in a functional or related industry.
• BS/BA in education or a closely related field
• experience creating and launching products utilizing the lean-agile and design thinking techniques
• great communication skills—oral and written—and superior presentation abilities
• superior interpersonal abilities, including those with senior executives, at all levels.
• demonstrated leadership, management, prioritization, teamwork, negotiation, problem-solving, product and market expertise, as well as conceptual and analytical thinking.

Lovely to Have

• two to one or more years of expertise in an agile development
• Experience working in a startup or entrepreneurial setting; excellent leadership abilities