Full Time
Marketing Specialist – Stay At Home Jobs
Job Description
Job Type: Marketing Specialist from home
Location: New York work from home
Company: Wolters Kluwer
Position Description:
This position necessitates a deep understanding of site design concepts, quality content authoring, and current web marketing methods. To meet project deadlines, the selected candidate must be detail-oriented, have great time management abilities, and have excellent interpersonal and communication skills. A strong interest in testing, learning, and optimizing content and user experience is advantageous.
DUTIES AND RESPONSIBILITIES ESSENTIAL
- New web pages and content creation, including items, articles, events, and campaigns
- To ensure consistent appearance and suitable taxonomy, quality assurance is provided for content published by contributors across the division.
- Continuous evaluation of existing online material to guarantee relevance
- Errors, broken links, and other issues in divisional content are tracked and resolved.
- Personalization and A/B testing activities are being implemented and tracked.
- Divisional taxonomy oversight to guarantee consistency and correctness
- Maintain the divisional support site in order to assist business users with internet inquiries.
- Take part in communication projects that go beyond your primary responsibilities.
- Be a versatile, proactive, and innovative team player.
QUALIFICATIONS FOR THE JOB
- Bachelor’s degree in Communications, Journalism, Marketing, English, or a similar discipline is preferable, but equivalent communications experience is acceptable.
Experience Required:
- Minimum of two years’ experience managing website content, preferably in a worldwide business
- Expertise with modern content management systems such as Sitecore and ContentHub is preferred.
- Knowledge of Google Webmaster Tools and Google Analytics
- Self-starter who is organized, pays attention to detail, and follows through Team player who is happiest when doing rather than delegating