Marketing Manager – Work From Home
Job Description
Job Type: Marketing Manager from home
Location: California work from home
Company: Ancestry
Position Description:
An enthusiastic, data-driven, and highly motivated Associate Marketing Manager is needed to join the Performance Marketing team at Ancestry. The Performance Marketing team is in charge of promoting the acquisition of new customers using paid digital channels like Affiliates, Paid Search, Paid Display, and Paid Social. Assisting the performance marketing channel leads on the many campaigns and marketing efforts the team runs to manage daily operations and accomplish high-growth business goals will be the responsibility of the associate marketing manager for performance marketing.
How You’ll Act:
- Perform a variety of marketing-related support tasks necessary for the day-to-day functioning of our performance marketing channels, such as: Affiliates, Programmatic Display, Content Marketing, Paid Social, and Paid Search
- Assist in the creation, administration, and optimization of evergreen and promotional performance marketing campaigns for our internal channel managers and external agency partners.
- Create tracking links to support integrated marketing campaigns, marketing experiments, or other requirements by uploading creative to the advertising platforms.
- Help with reporting and forecasting as directed by the channel managers
- Work with suppliers and procurement to submit and approve media insertion orders.
- Create purchase orders, keep tabs on vendor costs, and collaborate with accounting to oversee prompt payment of all invoices.
- Assist the team in developing presentations to inform senior leadership and other stakeholders of performance and progress.
- As required, assist the team with ad hoc tasks.
Your Identity:
- ideally 2-4 years in a comparable position at a brand or agency
- Must be proactive, well organized, and capable of efficiently juggling several individuals and priorities at once.
- analytical and very passionate about data-driven marketing
- Excellent communication abilities and the capacity to work effectively with both internal and external teams
- extensive proficiency with PowerPoint/Google Slides and Excel (pivot tables, sophisticated calculations, etc.)
- a practical knowledge of digital marketing platforms and analytics software (Google Analytics, Tableau)
- willingness to pick things up quickly and work as a team to achieve rapid professional and business growth
- BA/BS degree or comparable professional experience