Full Time

CRM Expert – Work At Home Jobs

Posted 1 year ago
Florida
$30 - $40 per hour

Job Description

Job Type: CRM Expert
Location: Florida
Company: Prepared Hero 

Position Description:

GTM Brands is seeking a full-time CRM Expert to lead our Ecommerce Email initiatives. Join our close-knit team of 21 professionals making waves in the Ecommerce sector, serving over 200,000 customers annually and ranking in the top 1% of Ecommerce brands in terms of revenue. As a CRM Expert, your role will involve crafting email campaigns, analyzing customer behavior, and collaborating with a marketing manager, copywriter, and designer to ensure the success of our campaigns and customer engagement.

Requirements

  • Passion for optimizing Customer Lifetime Value (CLV) through customized email campaigns and flows.
  • 3-6 years of experience in CRM marketing channels, customer journey touchpoints, and CLV contribution.
  • 1-3 years of experience with Klaviyo or similar CRM tools and SMS marketing.
  • Proficiency in direct response Ecommerce marketing.
  • Strong written and verbal English communication skills.
  • Results-driven with high standards of achievement and integrity.
  • Comfortable working in a remote setting.
  • Collaborative team player, receptive to feedback and quick to implement improvements.

Responsibilities

  • Create, coordinate, and send monthly campaign emails in collaboration with the marketing manager, copywriter, and designer.
  • Develop, split-test, and optimize email flows.
  • Implement segmentation strategies for campaigns and flows.
  • Ensure email deliverability by following best practices and conducting deliverability checks.
  • Analyze top direct response brands for inspiration and enhancements.
  • Design and manage CRM programs and explore innovative ways to expand CRM marketing activities across different markets and channels.
  • Conduct and evaluate A/B tests to continuously enhance marketing performance.
  • Strategically analyze and optimize our Customer Lifecycle Management efforts.

If you are a results-oriented CRM Expert with a passion for driving customer engagement and maximizing CLV, we invite you to join our team and make a significant impact in the Ecommerce space.